Sales and Prospecting – For school photographers and school photographers, the vast majority of their time is spent is sales, marketing and prospecting. This involves a lot of time. Just finding prospects that they can market to takes hours out of every day. Once a prospect is found, time is then spent trying to make contact and set a meeting to present their products and services. Driving to the meeting and meeting with customers can take an entire day. For wedding photographers, time is spent with the customer before the wedding then again after the wedding showing the finished products. If you add to that a custom wedding album, you can see that the majority of professional photographers’ time is spent doing everything but taking pictures. Visit Kauai photographers
After a shoot, many photographers hours editing, color correcting and touching up images. For youth sports and school photographers, there will be HOURS of data entry of the customers’ orders. Unlike photographers who only shoot weddings or senior portraits who typically deal with 1 customer at a time, youth sports and school photographers deal with thousands of customers a month in many cases. Additionally, youth sports and school photographers have multiple “layers” of customer interaction. For youth sports photographers, their main customer is the league or organization, who makes the decision on which photographer to choose, but the customers who make the purchases are the parents in the league. A good studio will also assign a dedicated customer manager to each league or school to make sure they have everything they need to make sure their picture day is a success.
Talent- True professional photographers are artists. Anyone can learn the ins-and-outs of a camera and memorize all of its functions. Professional photographers have a “photographer’s eye”, which enables them to see the right shot and take it. Really good images aren’t just properly exposed, they are something to remember.
We hope this article helped shed a little light on the things to consider when comparing photographers’ pricing.